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Google Rumored to Release New Game Streaming Service

Google building
Joshua Rowe
Joshua Rowe
Feb 8, 2018 • 1 min read • Posted in PC


With video game streaming services becoming more and more popular over the last several years, it's surprising that Google, one of the largest tech companies of the 21st century, is so late to the game.

According to a from The Information, Google is currently working on their own video game streaming service, codenamed "Yeti". What's most surprising is they would create a service separate from the already-existing video game service by Google-owned YouTube.
GameStop, Inc.

There be something a bit different in the works, though, as they recently hired Phil Harrison as VP of hardware, formerly from Microsoft's and Sony's gaming divisions. This could mean that Google could be developing some type of mobile game streaming service or creating their own console.

It's reported that they'll attempt a streaming platform using Chromecast. However, this may present many lag issues. Generally, with standard streaming services like Netflix and Hulu, you're streaming from a server to your device, so the load isn't as heavy as game streaming where you typically have to install some type of streaming software that communicates with the remote server and back to its viewers.

With services like Caffeine.tv joining the mix and cutting out the requirement for OBS or XSplit streaming software, Google's going to need to come up with a unique approach like they did to entice new gamers to engage in their platform. And, with Twitch.tv being the clear dominator, they're going to have some hefty competition to stand up against.

Whatever Google's planning behind the scenes, don't give your hopes up yet as it was supposed to debut last year, and we still haven't seen anything and have very little information. We'll keep you posted as new details emerge.

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